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The Cultura Collection was inspired by the natural beauty found in the Oaxacan community and culture. Vibrant colors and rich textures capture the local essence and pay homage to the culture's intricate woven textiles, the contours of the Oaxacan landscape, and the weathered patina of the architectural materials.

Cultura features a diverse range of constructions, textures, and patterns, offering versatility and flexibility for various commercial projects. Each construction highlights the unique characteristics of the technique, ensuring the right product for every project need. 

Quality and durability are at the core of the Cultura Collection. The broadloom styles feature UltraLoc® backing technology, which provides superior pattern matching and durability, ensuring dimensional stability for the life of the carpet, and comes with a 15-year warranty, further guaranteeing its longevity and performance. 

"The Cultura Collection is a true celebration of the vibrant culture and artistic heritage of Oaxaca," said Carrie Edwards Isaac, vice president of Marketing at Shaw Contract. "This collection showcases the power of community and connection, and we are excited to bring its warmth, energy, and creativity to commercial spaces." 


The Design Process

Design has the power to help build culture and connection by creating spaces that draw people together. The Cultura Collection is a celebration of the unique ways we connect and create harmony through shared experiences, empathy, and understanding. 

To create this exceptional collection, the Shaw Contract design team embarked on a journey to Oaxaca, immersing themselves in the community and learning from local artisans skilled in dying, weaving, and pottery techniques. 



Shaw Contract’s commitment to excellence is reflected in the materials used. The rugs and carpets are made with Shaw Contract's EcoSolution Q fiber, a recyclable nylon engineered to reduce soiling while retaining color and appearance.


Best of NeoCon Gold for Modular Carpet

Best of NeoCon Silver for Broadloom

Best of NeoCon Silver for Area Rugs

HiP award for Hospitality Flooring


Varies--visit for more information.


Cultura Running Line carpet tile, broadloom, and rugs are designed to coordinate beautifully with theCultura Custom Collection. With no minimums required, the running line styles give you flexibility to achieve your vision. Mix, match, and layer your way with a range options—all while creating a unique sense of time and place. 

At Shaw Contract, we believe that the ground beneath your feet should have a positive impact on how you live, learn, work, heal and play. We strive for design excellence in everything we do – from conception to production to installation, it’s what sets us apart. We make flooring that delivers a purposeful blend of design elements, materiality, sustainability and performance. Every day we take on creative challenges to research, design and innovate flooring solutions that transform spaces across the globe.

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