DKNY, Bond Street by Nulty+ featured on Design Journal.

DKNY, Bond Street

Nulty+

London’s Mayfair is bursting with some of the world’s best examples of lighting and interior design, so we were delighted to work on DKNY’s three-storey flagship store in prime position on Bond Street. Our aim was to both raise the standard and set the space apart from its competitors through innovative, energy-efficient and unique lighting styles. We’re proud of what we achieved.Passers-by can’t help but notice the store, thanks to an illuminated wrap that traces the perimeter of the huge front window, as well as a 20-metre backlit panoramic of New York (the “NY” of DKNY).Inside, we bucked the trend for high-contrast light levels and instead opted for softer, more ambient illumination. Oversized luminaires were placed on suspended tracks – which kept to the loft-style feel and threw focus on the merchandise.The architectural lighting design scheme consists entirely of LED products – and it’s one of the first high-end retail stores on Bond Street to do so. For DKNY this means a 50% annual energy saving compared to the original lighting system, and an assurance that the design will exceed the ten-year lifetime required in the brief.

Nulty+

Nulty+ is an award-winning independent architectural lighting design practice. We collaborate with architects and designers to provide innovative lighting designs, tailored to each individual project. We use light to reveal and accentuate the architectural environment, while recognising the importance of creating solutions that are easy to maintain and cost-effective. We strive to reduce the environmental impact of our designs by maximising energy efficiency and minimising light pollution and trespass, and by sourcing equipment with minimal embodied energy. Our solutions are innovative and often exceed current legislation and regulation. We work across a broad spectrum of sectors including: education, exterior/public realm, healthcare, hospitality, museums, residential, retail and work place.

246 Westminster Bridge Road, South Bank
Waterloo London SE1 7PD
United Kingdom
0 (207) 401-3635
http://www.nultylighting.co.uk

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DKNY, Bond Street

Nulty+

Nulty+